The Best Way to Get Solar Leads Now That California’s Boom Has Ended

California has long been America’s biggest solar market, providing the lionshare of installations and driving past surges in demand. However, that’s all about to change. The rollout of NEM 3.0 puts the Golden Era to a stop on April 15th.

Why are California’s Contractors Expecting a Slowdown?

California’s solar customers have long enjoyed net metering benefits that made rooftop systems a strong investment with quick returns. But after the CPUC officially approved the new NEM 3.0 program, those subsidies have been marked for the chopping block. 

As of now, any customers who complete and submit interconnection applications to their utilities will be subject to the new NEM 3.0 terms, which will slash compensation rates by about 75%. This severe cut will slow down the payback time for solar, turning what was once a 5-6 year period into one as long as 10 years. 

Forecasters are expecting NEM 3.0 to cause a 3% market contraction next year, with California installations diminishing by 38%. These projections are causing a state of panic throughout the industry, causing many to pressure the CPUC to pause the program’s kickoff. But so far, there’s no sign of stalling. 

How Can Contractors Source High-Quality Solar Leads Now?

The changing landscape of California’s solar market will require contractors to be more resourceful in how they generate their leads. The new focus should be on finding leads that have already proven their commitment to going solar, allowing installers to avoid investing too much time in customers who are likely to be scared off by the new NEM rates. 

Working with the right solar marketing agency makes all the difference in finding these high-security leads. Countless California contractors have chosen Grid Freedom as their most trusted source of steady customers, relying on the agency’s thorough screening process to yield only the most promising opportunities. 

All Grid Freedom leads are fully qualified and confirmed for their first consultation appointment. Their interest and readiness has already been verified by a live agent, who has discussed their plans and goals with them in detail. This gives installers the best possible preparation for making a sale, especially in a market where customer hesitance will be at its highest. 

Every lead is offered under fully exclusive terms, with no contracts, purchase minimums, or extra fees. Contractors can simply order the number of leads they need at any time, and come back whenever their organic leads are running low again. It’s the perfect backup in a time of unstable demand.

Find a Steady Supply of Confirmed Solar Sales Leads at www.GridFreedom.com