Thursday 21 July 2022

Now is the Time to Push Hard on Summer Leads


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We’re well into summer now, and while some contractors have more business than they can handle, others need a bigger influx of customers before the season ends.

For contractors in the latter camp, it’s critical that they focus hard on generating residential solar leads now so that they’re financially set by fall’s arrival. Below, we go over why this mid-summer period is a critical point for seasonal sales, and offer a proven solution for finding new customers ASAP.

Schedules Still Have Room to Plan Big Projects

With more than a month left of true summer, homeowners still have some free time on their hands. Those with children don’t have to worry about school resuming until around the end of August, and pressures are still relatively low in many workplaces.

 

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As soon as the transition to fall begins, however, their schedules are going to get a lot busier. That’s why many homeowners that are approached at the end of summer choose to postpone their installations until the next year.

 

Leads that are sourced right now still have enough time to go through the consultation and planning process without too many obstacles. They’ll be able to thoughtfully consider a solar proposal without any rush - something that can easily dissuade even the most interested customers.

Lead Times Can Still Accommodate the Best Weather

After a lead greenlights their installation, there’s still the matter of ordering the panels and scheduling the installation. These factors can add several weeks to the timeline for fulfilling a customer’s contract.

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Deals made in late summer, therefore, run the risk of installation taking place during the arrival of autumn’s storm season. This can lead to project delays, which will further extend the time it takes for contractors to close an account. On the other hand, leads that are converted to confirmed buyers right now will give contractors plenty of time to complete the installation before the weather becomes a big concern.

Get Help Sourcing Residential Solar Leads ASAP

If you’re a contractor that needs to find many customers before summer wanes, you’ll need the help of a partner that can provide pre-screened, ready-to-meet leads. Grid Freedom is known as one of the top agencies capable of providing contractors with confirmed customer appointments immediately.

We generate our leads in-house and set them up for their first consultation with you. Our process fast-tracks the sales process while also allowing you to focus your efforts on the most promising customers. Sign up today to get access to the leads you need right now.


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Find Ready Customers at www.GridFreedom.com

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